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Sexy Beast: Canine Style Unleashed
SEXY BEAST IS FEATURED IN WWD, AUGUST 10, 2006
Project Rover's Sexy Beast

New York - Six years ago there was Oh My Dog, a fragrance designed to be used both by canine owners and their furry friends. Now there is Sexy Beast, an eau de parfum exclusively for pampered pooches from New York-based Project Rover LLC.

The scent, which is to launch Tuesday at sexybeaststyle.com, will come in two versions, a 3.4-oz size for $65 and a 1.7-oz. bottle for $50. Blended by Givaudan, the fragrance contains notes of bergamot, vanilla-infused musk, patchouli, mandarin and nutmeg. Ancillary Sexy Beast products, priced from $26 to $28, will include conditioning and shine sprays, as well as lightening powder.
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Sexy Beast™ is not your typical grooming line. The Sexy Beast™ signature collection is a true styling system designed to extend the time in between grooming appointments. Fragrance, finishing products and luxury pet gifts for pampered pets and the people who love them. Love your dog.